Israeli Startup Gives You The Power To Sense The World Around You!

  • Home
  • /
  • Blog
  • /
  • Israeli Startup Gives You The Power To Sense The World Around You!

May 5, 2017

I am talking to many Indian entrepreneurs about how we can make a real difference. I am asking them to look for ideas which are a little deep, to apply technology for real life situations. Innovations which are not just superficial but have an impact on how people will live life in the future. To create something that is not just a gadget, but empowers the person having it in her possession.

Scio by Israeli Startup 'Consumer Physics' is an apt example. It is a small molecular sensor with enormous potential. It uses the same powerful technology which is being used in advance labs, but adapts it for the people like you and me.

With this sensing technology the users can sense the world around them. For example, how fresh are the vegetables? The body fat content and many more things. It is like having a sixth sense. You can 'look' deep inside things to know the calorie content of food, you can actually pick and choose the best fruits from the basket using Scio! 

Here is an interesting video where Dror Sharon, CEO and Damien Goldring of Consumer Physics talk about the possibilities with Scio. 

The possibilities are immense. I am sure it will trigger many more ideas in your mind. Think about it, how can you use the sensing technology in new ways? Or, which lab technology you can bring to the common people. 

About the author 


Puneet Bhatnagar is a business innovator, creativity and innovation coach. He is a columnist and author who writes on creativity and innovation.

He has trained 1000's of people from all walks from life--From CEOs, CFOs, R&D experts, Engineers, Marketing and Advertising experts, News editors...And combat fighters too!

Leave a Reply

Your email address will not be published. Required fields are marked

This site uses Akismet to reduce spam. Learn how your comment data is processed.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}


Recently I was invited by the Jio Talks platform to deliver a talk on creativity. To be specific, how creative professionals can generate ideas at will, even while others struggle even for an handful of ideas.I spoke about--What's the BOX in the phrase Out Of The Box?How to expand our own box?And some examples from my own work.Do watch the video recording and let me know what are the highlights

Read More

Puneet Bhatnagar

The Silkyara, Uttarakashi tunnel rescue operation: Operation Zindagi, is a great lesson for us all.The 41 trapped workers are out under the sky now. Safe and secure. And the whole country has taken a deep sigh of relief.Like everyone else, I was also following it closely. Here are some lessons that I culled out from this saga of perseverance, grit and creativity.The challenges:In total 86 meter of drilling was done.

Read More


Today I came across an interesting fact.The first ever TV commercial aired on 1st July 1941.During the interval between a baseball match between the Brooklyn Dodgers and the Philadelphia Phillies.A 10 second commercial. Simple. Just the Bulova watch on the screen. And an announcement--America runs on Bulova watches!A reminder to all of us that historic moments need not be dramatic. Big ideas start small.  

Read More

Get in touch