July 1, 2023
Today I came across an interesting fact.The first ever TV commercial aired on 1st July 1941.During the interval between a baseball match between the Brooklyn Dodgers and the Philadelphia Phillies.A 10 second commercial. Simple. Just the Bulova watch on the screen. And an announcement–America runs on Bulova watches! A reminder to all of us that historic
March 13, 2023
Today I came to know a new thing. Rather late. Every year Pantone announces a colour of the year. The colour that expresses the aspirations and realities of our times. And this year it is PANTONE 18-1750 Viva Magenta! Because it is an expression of our times, isn’t it obvious that colour is created with the help
January 13, 2023
Creativity TechniqueRead the newspaper and capture interesting tidbits you come across. It will stimulate your thinking and will become a trigger point for future explorations. When we think of a newspaper, the headlines are mostly about political happenings. Or some major events. These could be strikes, earthquakes, some kind of summit or marketing event. But if
January 4, 2023
Creativity needs a mindset that doesn’t fear failure. Failure is part of going beyond the limits.
December 22, 2022
Creativity is all pervasive. Let’s understand creativity through some real life examples.
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