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Marketing Innovation
Machine
Idea
generation skills for
sales and marketing professionals
This is a unique module for the sales and
marketing executives.
The focus is on getting the 'creative
advantage' through new ideas and innovations for the
marketplace.
How to surprise the competition with
unexpected?. How to initiate new, game changing products and
services?
Workshop
Design
Think of it as a rare blend of creative
thinking, NLP and brand building principles.
We take executives out of their stressed, target oriented mindsets to a
different way of thinking, where new insights jump at them every moment.
They will realize marketing is not just a number game but a creative
function with many innovations and opportunities.
The innovative streak will cut through all functions of marketing.
Understanding consumers & distribution channel too.
It’s total fun! Behind this fun filled party
is a powerful structure: Our 'Thinking through the sphere’ system will make
them sit up and see the innovations happening all around them. It will
inspire them to create their own ideas.
This approach is a distillation of over 20
years of hands-on creative practice under tough deadlines. The programme is
designed by a mind-coach with an in depth experience in advertising and
brand building.
Give your marketing and sales team a unique
experience. It will help your organization grow in many more ways.
Learning
Set:
Chnaging dynamics of customer-company
relationship.
New media and it's impact on consumer decision making.
Inspiring marketing innovation case
studies.
How marketing paves the way for new product
innovations.
How marketing communication and advertising can be used for better
ROI.
Creating practical ideas for real life
solutions.
They will work with a matrix which will help
participants to create ideas quickly.
Who Should Attend?
Sales and marketing executives.
Brand planners.
Duration:
1day (8 Hrs)
Workshop
Leader:
Puneet Bhatnagar
Creative Consultant and
NLP Modeler
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